Hilton | The Next 100 Years
To mark Hilton’s iconic 100-year milestone, I pitched a bold yet refined visual concept — and won the pitch against two other art directors. Inspired by the universal symbol of celebration — fireworks, the stage design fuses minimalist line art with the brand’s signature blue, creating a vibrant backdrop that honors the past and looks ahead to the future.Clean, powerful, and celebratory, the design radiates optimism and unity — setting the tone for the next century of Hilton’s legacy.
Services
Art Direction
Clients
Hilton Singapore

As a creative art director, I bring forth a vision that transforms spaces and projects into captivating art experiences. My work is driven by a passion for environmental and exhibition design, creating immersive experiences that leave a lasting impact.
I believe in the power of print to communicate ideas and concepts. Through innovative print designs, I strive to elevate the visual storytelling of each project, leaving a memorable impression.













